GameStop — What is REALLY Going On.

Matthew Le Merle
11 min readFeb 11, 2021

Something important just happened. Something profound. For most of the world it was a surprise. For us, it has been our focus for most of our working careers of more than 35 years. It is far from unexpected. So let’s revisit the fundamentals in this issue of our newsletter and make sense of GameStop together:

  1. The world is transitioning into a new digital world that we call the Fifth Era.
  2. Generation C has been born into this new world and will shape it to their own preferences and behaviors.
  3. GameStop is not a one off event. It is a harbinger of the future.
  4. For financial institutions, if you are not yet ready, you are going to lose (with an example of private banking).
  5. For Investors, this represents the greatest wealth creation event the world has ever seen.

Each is discussed in turn.

1. The world is transitioning into a new digital world that we call the Fifth Era.

We are not going to rehash this topic here. Our free ebook, The Fifth Era, is available for you to download to get the macro story. In outline, “The Internet didn’t even exist 30 years ago, and now billions of people are connected to the web every day, and remarkable new technologies have been invented that will dramatically change the way humans

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Matthew Le Merle

Matthew Le Merle is co-founder and Managing Partner of Fifth Era which manages Blockchain Coinvestors, and of Keiretsu Capital